Community Versus Audience: The Real Difference and What to Measure Instead
An audience is measured by reach; a community is measured by relationships between members — and the two require completely different KPIs.
Community
Running groups people stay in: onboarding, moderation policy, ambassador programs, event rhythm, and the metrics that show a community is alive.
A Practical Framework for Measuring Community Health Beyond Raw Activity
Community health shows up in three measurable layers — active cores, member retention and network connectedness — not in aggregate post volume.